Then, Now, Always Launch 'Made For Life Not Death' Summer Line

Then, Now, Always is thrilled to launch their new summer line called 'Made For Life Not Death.' The 'Made For Life Not Death' summer line will feature 14 new exhilarating designs from tank tops, tees, to necklaces. The most unique part of the summer line are the graphic tank tops where photographers Brooks Potteiger and Troy Lano incorporated images from Owl Canyon, AZ, Pacific City, OR, Arches National Park, UT, and Oregon Coast to capture a sense of the eternal and breathless beauty in each shot. The photo is custom printed onto high-release transfer paper and then infused onto a 90% polyester 10% cotton blend by combining pressure, high temperature, and time. This sublimation process transforms the once poster sized photo into a vibrant fabric print for an amazingly soft to the touch, life-like image that will never fade or peel. In addition, fans can purchase brand new colored necklaces including Zebra Wood Red, Padauk Triangle Teal, Wood Triangle, and Lacewood Blue. Prices for the new 'Made For Life Not Death' summer line range from $18 - $48. Fans of Then, Now, Always, are encouraged to head to now to check out the full line!

In addition, to the 'Made For Life Not Death' summer line, Then, Now, Always has also launched a #MadeForLife hashtag campaign to which they are enforcing while out on the Vans Warped Tour all summer long. The #MadeForLife campaign is about living life to its fullest and to get individuals to think think beyond their own lives. What we do with our lives matter both in this life and the next. Our legacies will echo in eternity. Then, Now, Always is encouraging fans of the brand to recognize why they are #MadeForLife and to share this with their social network.

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